A U.S. judge has ordered a Las Vegas company to stop making weight-loss and anti-aging claims and to stop sending unsolicited
e-mail, the U.S. Federal Trade Commission announced Monday.
Judge David Coar of the U.S. District Court for the Northern District of Illinois, Eastern Division, has also ordered Sili
Neutraceuticals and owner Brian McDaid to pay nearly US$2.6 million for allegedly making false advertising claims and sending
e-mail messages in violation of the FTC Act and the CAN-SPAM (Controlling the Assault of Non-Solicited Pornography and Marketing)
Act.
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In the Jan. 23 ruling, Coar also ordered the operation, doing business as Kaycon, to stop misrepresenting any products or
services, including products made from the hoodia plant and human-growth-hormone-related (HGH) products. In August 2007, the
FTC charged the defendants with CAN-SPAM violations and making false and unsubstantiated claims about hoodia weight-loss products
and HGH anti-aging products.
Coar found that the defendants violated the FTC Act by falsely claiming that the hoodia products cause rapid, substantial
and permanent weight loss, and that the HGH products will turn back or reverse the aging process. The company had claimed
that users of hoodia products could lose up to 40 pounds in a month, according to the FTC complaint. The HGH products could
supposedly reduce cellulite, improve vision, cause new hair growth and improve emotional stability.
The FTC accused the defendants of sending commercial e-mail messages that had misleading subject headings, that failed to
include opt-out provisions and that failed to include the senders' valid postal address.
Sili Neutraceuticals didn't have a listed phone number in Las Vegas.
The IDG News Service is a Network World affiliate.
